Tag Archives: Ecommerce

How to Win BIG with Marketing Automation: Cart Abandonment

Here are a couple of staggering statistics standing between YOU and BIG PROFITS… 67.91% – this is the average online shopping cart abandonment rate*! * based on the average of 27 different studies regarding e-commerce shopping cart abandonment, compiled by Baymard Institute. … Continue reading

Posted in Beyond e-Commerce, Customer Success, eCommerce "Best Practices", Marketing Automation, Site Conversion, Uncategorized | Tagged , , , , , , , , , , , , , , | Leave a comment

eCommerce Equations: Site Visitor to Conversion Ratio

People ask me all the time, “How much traffic do I need to get “x” conversions per day?“. Unfortunately, the answer is never what people want to hear.  Most people love to latch onto a stat that suits their expectation … Continue reading

Posted in Demand Generation, eCommerce "Best Practices", Public Relations (PR), SEO, Site Conversion | Tagged , , , , , , , , | Leave a comment

The Hydration Principle

You’ve heard it said that the human body depends on water for survival. It’s true: Humans can only survive 3-5 days without water—less when subjected to conditions of high heat. A single day without water significantly reduces bodily and mental performance. If … Continue reading

Posted in Beyond e-Commerce, Business Development, eCommerce "Best Practices", Financial Health, Uncategorized | Tagged , , , , , , , , , , , | Leave a comment

Perspective Series: Finding Your Center

Ahhhhhhhh. Home. After spending a great deal of time on the road and away from home from 2011 to mid-2013, I took some much needed time off. I probably had the best June/July I have ever had – totally focused … Continue reading

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Relationships, Relationships, Relationships!

In the bricks-and-mortar world of retail, you no-doubt have heard a million times that it is all about location, location, location…right?  Well – in the world of business, and life in general, the path to success is largely about RELATIONSHIPS. … Continue reading

Posted in Beyond e-Commerce, Business Development, eCommerce "Best Practices", Mark Fitzgerald, Online Marketplaces, Public Relations (PR) | Tagged , , , , , , , , , , | 2 Comments