Tag Archives: UX

Customer Success and The Business Growth Theorem

Posted on February 10, 2014 by ecommadvisor

Customer Success (Loyalty) Helps Crush Sales Quotas Axiom #1: If Your Business is Not Growing, Your Business is Dying. Axiom #2: Maximizing Retention & Minimizing Churn is as Equally Important as Acquisition. Axiom #3: Customer Retention = Repeat Business = Lower … Continue reading →

Posted in Beyond e-Commerce, Business Development, Customer Success, eCommerce "Best Practices", Uncategorized | Tagged , , , , , , , , , | Leave a comment

eCommerce Equations: Site Visitor to Conversion Ratio

Posted on December 3, 2013 by ecommadvisor

People ask me all the time, “How much traffic do I need to get “x” conversions per day?“. Unfortunately, the answer is never what people want to hear.  Most people love to latch onto a stat that suits their expectation … Continue reading →

Posted in Demand Generation, eCommerce "Best Practices", Public Relations (PR), SEO, Site Conversion | Tagged , , , , , , , , | Leave a comment

The Secret Sauce (Part 4): UX, UX, UX – Predictability Breeds Confidence and Loyalty

Posted on November 25, 2013 by ecommadvisor

OK – Let’s Start with the SECRET… PROCESS is the Foundation of True Perception. These days, with the emergence and growth of open source development platforms, and templates galore available for “plug-n-play” design, practically ANYONE can have an impressive looking website … Continue reading →

Posted in Beyond e-Commerce, Business Development, Customer Success, Uncategorized | Tagged , , , , , , , , , | 1 Comment