Tag Archives: e-Commerce

The Secret Sauce (Part 4): UX, UX, UX – Predictability Breeds Confidence and Loyalty

OK – Let’s Start with the SECRET… PROCESS is the Foundation of True Perception. These days, with the emergence and growth of open source development platforms, and templates galore available for “plug-n-play” design, practically ANYONE can have an impressive looking website … Continue reading

Posted in Beyond e-Commerce, Business Development, Customer Success, Uncategorized | Tagged , , , , , , , , , | 1 Comment

The Secret Sauce (part 2): SEO – Buyer Search Logic

The Secret Sauce (part 2): SEO – Buyer Search Logic In part one of my series on SEO “Secret Sauce”, I talked about Grassroots PR, and the methods I use successfully to build tremendous traffic streams.  In this installation, we … Continue reading

Posted in Amazon Sales & Strategy, Buy.com Marketplace, Channel Advisor, eBay Sales & Strategy, eCommerce "Best Practices", Mobile Commerce / m-commerce, Online Marketplaces | Tagged , , , , , , , , , , , , , , , , , , | 4 Comments

Perspective: Back to the “REAL” World of e-Commerce?

April 25th – Captain’s Log…oops…wrong galaxy!  Coming back from 8 days in Haiti has me reeling.  Most people can relate with how difficult it is to “Get back into the swing of things” after going on vacation, or spending an … Continue reading

Posted in Beyond e-Commerce, eCommerce "Best Practices", Mark Fitzgerald | Tagged , , , , , , | Leave a comment

The Secret Sauce (part 1): Grassroots PR

If small to mid-sized business owners ask the right questions, they’ll find there’s far more to a successful public relations campaign than meets the eye…which is why most toss the concept aside as a “distraction”. Nothing could be further from … Continue reading

Posted in eCommerce "Best Practices", Public Relations (PR) | Tagged , , , , | 4 Comments

Channel Advisor outperforms again at Catalyst 2011

April 4-6, 2011 was the date for this year’s Channel Advisor CATALYST Conference.  I have been to every conference since they began way back when…  First there was “Marathon” – aptly named since it was a one day power-packed gig.  … Continue reading

Posted in E-Commerce Conferences, Online Marketplaces | Tagged , , , , , , , , , , , , | 1 Comment